General Discussion

no_hypocrisy

(48,041 posts) Sat Sep 7, 2024, 10:30 AM Sep 7

Advertising on NYC RW Radio

Interesting to note that WABC-AM is not broadcasting more variety and quality commercial advertisers. The hosts have some ratings to brag about, but still, advertisers seem to be drawn to less controversial stations.* At any time of the day, WABC commercials are mostly buying/selling/investing in gold & silver, Goya beans and a local Mazda dealership.

By comparison, the only NYC (AM) All-News Station, WINS, has a respectable cadre of commercial advertisers such as Mount Sinai Hospital, Valley Hospital, Oxcare Warranty, and national Nissan Motors.

I surmise that without necessary commercial revenue, the bills are being directly paid by Red Apple Media and its owner, John Catsimatidis.

* Are businesses keeping their distance from WABC because their advertising might result in boycotts by non-MAGA listeners?

8 replies

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Highlight:

Advertising on NYC RW Radio (Original Post) no_hypocrisy Sep 7 OP

Without high ticket advertisers, WABC, and its cadre of RW gabbers, will lose $$$ n/t Dennis Donovan Sep 7 #1

That is my point. no_hypocrisy Sep 7 #2

If only there were another all-news station in New York to listen to. mahatmakanejeeves Sep 7 #3

660 hasn't been WNBC since the 80s SocialDemocrat61 Sep 7 #5

Oh, well. Thanks. I guess I live in the past. mahatmakanejeeves Sep 7 #6

Good morning to you SocialDemocrat61 Sep 7 #7

This message was self-deleted by its author CrispyQ Sep 7 #4

The SEC/FTC/FBI needs to look into some of those silver/gold investment schemes, imo. yellowcanine Sep 7 #8

Dennis Donovan

(22,007 posts)

1. Without high ticket advertisers, WABC, and its cadre of RW gabbers, will lose $$$ n/t

Reply to no_hypocrisy (Original post)

Sat Sep 7, 2024, 10:34 AM

Sep 7

no_hypocrisy

(48,041 posts)

2. That is my point.

Reply to Dennis Donovan (Reply #1)

Sat Sep 7, 2024, 10:37 AM

Sep 7

mahatmakanejeeves

(59,748 posts)

3. If only there were another all-news station in New York to listen to.

Reply to no_hypocrisy (Original post)

Sat Sep 7, 2024, 10:38 AM

Sep 7

You have WNBC at 660 kHz.
You have WABC at 770 kHz.

You know where a great place to put an all-news station — a CBS affiliate would be appropriate — would be? 880 kHz.

You could call it WCBS.