General Discussion
Related: Editorials & Other Articles, Issue Forums, Alliance Forums, Region ForumsWhy Harris and Trump Are Tied: Americans Get News on TikTok, X, Facebook and Instagram
Two common themes I see on DU are (1) people who are incredulous or in disbelief that the race is tied given how much Trump lies and (2) blame towards traditional media for failing to inform people of Trump's lies notwithstanding the fact that it easy to find stories on ABC, CNN, NBC, CBS, MSNBC, NY Times and the Washington Post identifying Trump's many lies.
This themes are misguided and are based on an outdated understanding of where people get their news and information, which is through social media where stories and videos are not recommended based on accuracy of reliability, but based on algorithms that value the propensity to click a story, which means that sensationalistic, emotional content is always likely to have an advantage.
This is not the first time this has happened. In the Philippines, the people elected the son of a brutal dictator, which was driven in part by a coordinated disinformation campaigns on social media platforms, especially through videos, that takes advantage of the fact that social media has no mechanism to vet for accuracy, so you can run campaigns based on misinformation and sensationalism.
This is why many health professionals, including the current Surgeon General, has recommended add warning labels to social media to advise users of the risks of disinformation and perhaps disclosure regarding how social media platforms recommend stories to users, particularly if the recommendations are not based on accuracy of reliability.
https://www.pewresearch.org/journalism/2024/06/12/how-americans-get-news-on-tiktok-x-facebook-and-instagram/#:~:text=A%202023%20Pew%20Research%20Center,%25)%20or%20X%20(12%25).
https://time.com/6173757/bongbong-marcos-tiktok-philippines-election/
One of the most popular posts on Joey Toledos TikTok account is a 13-second clip of Ferdinand Bongbong Marcos Jr.s conversation with Juan Ponce Enrile. In the video, the 94-year-old Enrilewho served as justice secretary and defense minister under Marcos father, the Philippine dictator Ferdinand Marcos Sr.claims that the Philippines was so safe under martial law imposed by the elder Marcos that a Filipino could leave his home unlocked, and nobody would touch it.
The video received 92,000 views, and while Toledo has some doubts about Enriles claims (Im not just sure if [Enriles] story is 100% percent accurate because hes already old), the 27-year-old says he believes Enrile knows what happened during that time.
The appeal of the video on TikTok, and many others like it, goes a long way to explaining why Bongbong Marcos looks likely to win the May 9 presidential electionpotentially returning one of the Philippines most prominent dynasties to power more than 35 years after it was ousted following decades of dictatorship.
Almost all of the 32 pro-Marcos TikTok creators TIME contacted would not speak on the record. But one, Toledo from Nueva Ecija province, some 69 miles north of the capital Manila, agreed. Typical of many of his peers, he does not believe the well documented history of the Marcos familys human rights abuses and corruption.
WA-03 Democrat
(3,256 posts)Thanks and great post.
lees1975
(5,482 posts)valleyrogue
(833 posts)which turned out to be a disaster for him? He knows he's behind. That is why the campaign has literally bought polls.
What a shame people are still buying the notion this election is even "close."
pat_k
(10,431 posts)As Charlie Warzel points out in a recent editorial in The Atlantic:
The beliefs that support the far-right racist, xenophobic, dystopian world so many Americans occupy have been carefully constructed through a vast, far-right extremist, multibillion-dollar decentralized network that has been blasting a firehose of falsehoods for more than 40 years. The brainwashing predates the rise of Rush Limbaugh in the mid-80's, but that marks a turning point that was accelerated with the rise of FOX News in the early 90's.
Social media algorithms that serve up content that grabs attention, with rage and hate being particularly effective, have increased the reach, but without the feedback loop between insanity inciting social media and FOX News + propaganda generating think tanks, I don't think we would be so far down the road to the Franco or Pinochet-style regime glorified in the book Unhumans (blurbed by Vance, Carlson, and other far right luminaries).
TomCADem
(17,665 posts)The passage you quote from the Atlantic illustrates why the growth of social media has served to make misinformation so much more effective and prevalent then the mere existence of right wing media. Social media algorithms do not merely serve up content that grabs attention, but the key is that they are the feedback loop you mention, because part of the algorithm is to send the user content that the user is likely to click. What is particularly insidious about this, is that there is no disclosure or warning that this is how the algorithm works. The recommendation rankings are not based on accuracy or reliability. Rather, your whole social media platform experience is an ongoing and self-reinforcing feedback loop.
https://www.theguardian.com/media/2024/feb/06/social-media-algorithms-amplifying-misogynistic-content
Algorithms used by social media platforms are rapidly amplifying extreme misogynistic content, which is spreading from teenagers screens and into school playgrounds where it has become normalised, according to a new report.
Researchers said they detected a four-fold increase in the level of misogynistic content suggested by TikTok over a five-day period of monitoring, as the algorithm served more extreme videos, often focused on anger and blame directed at women.
While this particular study looked at TikTok, researchers said their findings were likely to apply to other social media platforms and called for a healthy digital diet approach to tackling the problem, rather than outright bans on phones or social media which are likely to be ineffective.
pat_k
(10,431 posts)The information bubble created by FOX News and far-right radio was bad enough. When our attention is the commodity targeted by social media algorithms, users can find themselves transported into a labyrinth of rabbit holes to evermore shocking and enraging racist, misogynistic and xenophobic dystopias that are increasingly disconnected from any semblance of reality. People in a social media rabbit hole often assume the content they see is being served up to everyone, creating the illusion they are participating in a "reality" that "everybody knows." And that illusion gives rise to the belief that anyone who doesn't "know" what they "know" must be crazy.
The Center for Humane Technology has a podcast, Your Undivided Attention. I don't listen regularly, but scan the subjects/guests and listen to those that peak my interest. They've got some great content.
tavernier
(13,140 posts)and everyone will be on the edge of their seats watching.
TomCADem
(17,665 posts)...and Marcos's heavy use of social media, which does not have any journalistic standards, lead to his election.
In other words, the outdated assumption of your post that "the networks can present a close horse race," is that Americans still primarily rely on them for information and news, when the Pew report show that this is increasingly not the case. Thus, you can have a larger and larger segment of the electorate who are hermetically sealed from what the networks are broadcasting.
valleyrogue
(833 posts)The reason is pretty obvious and pretty sinister. These fascists think they have it all mapped out what they are going to do on November 6.
Blue Owl
(54,162 posts)That news and information would be reduced and dumbed down to sound bites and snippets, long before social media ever became reality
.. leading to the demise of critical thinking
a kennedy
(31,723 posts)LiberalFighter
(53,312 posts)And sometimes they share my posts. That is then seen by others.
I also will provide info that supports or refutes what someone else has posted.
valleyrogue
(833 posts)No doubt they want to pretend the race is close so then when election night happens and it isn't nearly as close as these "polls" show, then they can holler fraud and try to invalidate the election results.
It is pretty obvious what is happening here. No way in hell are most voters supporting an absolutely insane candidate whose Project 2025 backers openly call for fascism.