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Roc Nation Says Bad Bunny Super Bowl Halftime Show Was Most-Watched Of All-Time With 4.157 Billion Views in 24 Hours
Roc Nation Says Bad Bunny Super Bowl Halftime Show Was Most-Watched Of All-Time With 4.157 Billion Views in 24 Hours
The figure was reportedly a combination of viewership across global & U.S. broadcasts, YouTube and other digital properties.
By Gil Kaufman
https://www.billboard.com/music/music-news/roc-nation-bad-bunny-super-bowl-halftime-most-watched-ever-1236190433/?link_source=ta_bluesky_link&taid=69a6e243af4812000175968d&utm_campaign=trueanthem&utm_medium=social&utm_source=bluesky
It’s official: Bad Bunny‘s Super Bowl LX halftime show is the most-watched of all-time. Halftime show co-producer Roc Nation announced on Monday (March 2) that Benito’s history-making performance set a global viewership record with 4.157 billion worldwide views in the first 24 hours across global and U.S. broadcasts, as well as YouTube and other digital properties.
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