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some_of_us_are_sane

(3,545 posts)
Wed May 13, 2026, 02:58 PM Wednesday

ANOTHER term I despise...

"Personal brand". I wish that someone could tell me how this differs from "personality"?

We're each an assortment of known characteristics that define us unless it means "how you SELL yourself", which turns it into manipulation.
11 replies = new reply since forum marked as read
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CTyankee

(68,440 posts)
2. I don't understand the term. To me, a "personal brand" would be which bath soap or soft drink I like...
Wed May 13, 2026, 03:01 PM
Wednesday

Wounded Bear

(64,604 posts)
3. Marketing-speak. Everything is being commercialized...
Wed May 13, 2026, 03:02 PM
Wednesday

and everything is being valuated in terms of how much money is involved, rather than how it affects society in general.

some_of_us_are_sane

(3,545 posts)
4. THAT is the thing that irks me, Wounded Bear
Wed May 13, 2026, 03:08 PM
Wednesday
WE, as individuals, become a 'thing' that we're trying to sell. MONEY and PROFIT becoming all that matters.

Wounded Bear

(64,604 posts)
8. Remember when the Personnel Department became Human Resources?
Wed May 13, 2026, 03:57 PM
Wednesday

I do. Definitely part of the downward spiral.

WhiskeyGrinder

(27,217 posts)
5. A personal brand simply a professional personality. If you don't make a living speaking, consulting or being a public
Wed May 13, 2026, 03:09 PM
Wednesday

person, you don't really need to worry about it.

LogDog75

(1,365 posts)
6. Personal brand is a method of having other people think of you as being unique
Wed May 13, 2026, 03:11 PM
Wednesday

Just like everyone else.

some_of_us_are_sane

(3,545 posts)
11. Exactly the way
Thu May 14, 2026, 07:46 AM
Yesterday
a poor pretty girl will marry an ugly rich man for personal profit. I get if.
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