Exclusive: White House Advisor Pushed Bulk Sales for Melania Movie

Source: Meidas News

Bulk sales of the new documentary Melania: Twenty Days to History are being promoted through emails from the National Faith Advisory Board (NFAB), a faith coalition led by Paula White-Cain, who also served as a senior advisor in the White House Faith Office. The film had a $7 million opening weekend.

The message encourages supporters to purchase group tickets and private theater buyouts, directing them to a custom sales portal which offers private screenings for groups of more than 30 people. Recipients are encouraged to watch the movie to "support our first lady," because "supporting this film is about standing up for grace over the noise, dignity over distortion, and for the truth.”

The message then provided a link to purchase "a group of tickets" or to set up "private screenings." The customer service email for the group sales page has an Amazon domain, the same company that paid nearly $75 million to acquire and promote the movie.

A FAQ page indicates that buying out a showing of Melania varies but can "typically range from $1,500–$3,000” with "final quotes come directly from the theater." Private screening implies that the theater is empty except for the party intending to watch the movie. In order for this to happen, seats are paid for and count toward box office sales, yet could remain empty.

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