• 1963 – CBS Evening News becomes U.S. network television's first half-hour weeknight news broadcast, when the show is lengthened from 15 to 30 minutes.

CBS Evening News

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History

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Walter Cronkite (1962–1981)


Cronkite interviews President John F. Kennedy
to inaugurate the first half-hour nightly news
broadcast in 1963


Cronkite reporting on location
during the Vietnam War in 1968

On April 16, 1962, Walter Cronkite succeeded Edwards, and the broadcast was retitled Walter Cronkite with the News. On September 2, 1963, the newscast, retitled CBS Evening News, became the first half-hour weeknight news broadcast on network television and was moved to 6:30 p.m. Eastern time (NBC's Huntley-Brinkley Report expanded to 30 minutes exactly one week later on September 9, 1963). As before, some affiliates (including flagship owned-and-operated station WCBS-TV in New York City) had the option of carrying a later edition, scheduled at 7:00 p.m. Eastern Time. NBC also allowed this practice for the Huntley-Brinkley Report, with ABC later following it for the ABC Evening News (now ABC World News Tonight). The networks ended this practice after 1971, although some affiliates – mostly in larger markets – continued to carry the national newscasts at 7:00 p.m. Eastern Time on a half-hour tape delay.

The CBS Evening News was first transmitted in color as a one-evening test broadcast on August 19, 1965, before permanently switching to the format on January 31, 1966. Cronkite's prime time special report, Who, What, When, Where, Why, broadcast on February 27, 1968, ended with his declaration that the United States could only hope for a stalemate in Vietnam. It is often credited with influencing Lyndon Johnson's decision to drop out of the race for President. "If I've lost Walter Cronkite ... {I}'ve lost Middle America", he stated.

Under Cronkite, the newscast began what would eventually become an 18-year period of dominating the ratings among the network evening news programs. In the process, Cronkite became "the most trusted man in America" according to a Gallup Poll, a status that had first been fostered in November 1963 through his coverage of the assassination of President John F. Kennedy.

In late 1972, Cronkite prodded the show's producers to feature two nights of lengthy explanation on the Watergate scandal, which had been extensively covered by The Washington Post, but had not received major national coverage. After the first half of the report, shown on a Friday, ran for 14 minutes, roughly half of the air time of the broadcast, White House officials complained to CBS founder William S. Paley. The second half of the report was aired the following Monday, but only for eight minutes.

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