Canadians are deeply concerned about climate change and are willing to make adjustments in their lives to fight it — but for many people, paying as much as even a monthly Netflix subscription in extra taxes is not one of them, a new poll suggests.

The survey results, the first in a series from a poll commissioned by CBC News and conducted by Public Square Research and Maru/Blue to capture a portrait of the country in this election year, found that while nearly two-thirds of Canadians see fighting climate change as a top priority, half of those surveyed would not shell out more than $100 per year in taxes to prevent climate change, the equivalent of less than $9 a month.

The findings point to a population that is both gravely concerned about the heating of the planet but largely unprepared to make significant sacrifices in order to stave off an environmental crisis.

The CBC News poll, which was conducted online between May 31 and June 10, interviewing 4,500 Canadians who are members of the Maru/Blue panel, found that 19 per cent of Canadians listed climate change as the issue they are most worried about — second only to the cost of living, which topped the list at 32 per cent.