Cable Cos do negotiate for fear of losing a good customer. Dish did for us

when I threatened to end my service, then sign up again under the new, cheaper terms. They didn't even argue. Gave me the lower rate--I suspect I wasn't the only customer who did this.

If not beg them to give you the good deal saying a long time customer should be rewarded, if there's an alternative service threaten Spectrum that you are thinking of leaving if they don't give you the same deal as new customers. It's worth a shot.

Ask for their customer retention representative - sometimes it has to get escalated up the chain to get a counter offer.

If you can reel off other deals available to you, they will worry that you might actually leave. Keep pushing, keep threatening to cancel (even if that is not really an option).

Some companies have learned since the old days. Decades ago I was an early adopter for DirecTV back before they gave you the equipment. I had to pay major bucks for the equipment and the installation. After being a customer for over a decade, I needed to relocate the dish and wanted to upgrade my old receiver. DirecTV wouldn't give me any deal at all. I called them several times and nothing.

Finally I found an ad for DISH that offered a DVR, a receiver for every TV (we'd only had one receiver and split the signal), and free installation. I called DirecTV back and told them unless they gave me a matching deal, I was changing. Still no offer from DirecTV so I signed the contract with DISH. When I called back to cancel my DirecTV account, they suddenly were all over me with offers - when it was too late. DirecTV called back so many times I threatened to charge them with harassment.

Now I know I should have told DirecTV that I was shutting off their service before I signed another contract - their final offer was actually pretty good. But I learned and have played off companies against each other ever since.

People sign up for that price, but it is only for a few months and then they are paying what you pay. Calling them and harrassing them just creates ill feeling for no good purpose.