Politico: How Howard Dean’s bid gave birth to Web campaigning
By STEVE FRIESS | 9/30/12 11:11 PM EDT
Almost every innovation now commonplace in politics search ads, social networking, online video hubs, do-it-yourself grass-roots tools has traceable roots to a ragtag bunch of techies whose dream candidate was a loser.
Remember Howard Dean?
Today, the whiz kids who used the Web in 2003 to transform the former Vermont governor into at least for a short while a viable presidential contender are now in the upper reaches of President Barack Obamas reelection campaign, in academia, or have made big business out of politics and technological activism.
If you look at where Dean people are compared to the people who worked for other losing candidates, Howard Dean was the best losing candidate to work for in the history of politics, said Clay Johnson, 35, who bounced from a $28,000 programming job for the Dean campaign to co-founding Blue State Digital, the multimillion-dollar Democratic online campaign consultancy.
Read more:
http://www.politico.com/news/stories/0912/81834.html#ixzz28442ruCN
Typical Politico condescension, but interesting none the less. Good morning.