Newsweek's print revival starts March 7

New magazine to position iself as high-end product.

NEWSWEEK magazine, online only since the end of 2012, will return to print starting March 7 in the United States and Europe.

Parent company IBT Media is taking a gamble in re-launching the once-iconic news weekly, which has nearly disappeared in the face of serious financial difficulties.

In crafting its print resurrection, the New York-based online media group, led by French businessman Etienne Uzac, has adopted a strategy that goes against current practices.

The new magazine will seek to position itself as a high-end product, in particular with higher quality paper and printing than its competitors.

http://www.thestar.com.my/Lifestyle/Books/News/2014/03/07/Newsweeks-print-revival-starts-March-7/