General Discussion

Messaging has nothing to do with truth. It's ideas and talk that circulate and sway the electorate. We are losing that war in a devastating fashion. The voters hear RW messaging from a wide variety of sources, not the media like CNN and newspapers that posters here like to complain about. Those voters don't consume that media. Social media, podcasts, radio, etc. dominates the messaging system, and it's 90% RW. If we don't build up a similar network, we will never get our ideas--messaging--out to voters.

The dictionary definition of messaging is: " the ideas or messages conveyed either explicitly or implicitly by a politician, advertising campaign, etc., or the way in which this is done: "the debate is as much about political messaging as it is about policy" · "we think positive messaging is better than negative."

That definition distinguishes messaging from policy. No where does it say messaging needs to be truthful.