Its kinda formulaic evil: theres elite gate-keeping that these turds in tech and oligarchs engage in, destroying the planet, the public sector, social safety nets, education and journalism.
And then this totally phony and manipulated mob populism via that collection of odious media outlets you mentioned. Trapped in between are all the federal workers that turd Russel Vought wanted traumatized, public health officials like Dr Fauci and other honest people they embattle.
They are as (if not more) potent than Fox News. I feel almost nostalgic for the days when Fox was the main organ of poison.
This is an example - They want less of Sesame Street and more of this YouTube drivel like Blippi:
https://www.currentaffairs.org/news/2020/08/the-dead-world-of-blippi
And that sense is worsened at the thought of it all (including text like this) synthesized and made somehow empty and objectionable by AI. Its endlessly awful because those things would learn to mimic humans and be insistently human, at which point they will at least destroy the social web ending the nightmare.
Anyway bots are not worse than influencing as a profession. Thats such an inane idea. Its prettifying the notion of herding.