OpenAI Reportedly Planning to Make ChatGPT "Prioritize" Advertisers in Conversation [View all]

Source: Futurism

The plans are far from final, though they give us a look at what soon may become the norm for ChatGPT. One conversation between OpenAI staffers, for example, involved giving sponsored chatbot results “preferential treatment” over non-sponsored results, anonymous employees told The Information.

This could look like a user asking how much ibuprofen to take for a headache receiving a promoted ad for Advil in the chatbot’s response. Meanwhile, actual results on correct dosage may be brushed to the side, or buried under a mountain of ad text (just think about how many sponsored search results you have to scroll past during a typical Google search these days.)

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News that OpenAI was experimenting with cramming commercials into ChatGPT came in early December, after a software sleuth uncovered a dozen lines of code in the chatbot’s beta app for Android referencing things like “feature ads” and “search ads carousel.”

“As ChatGPT becomes more capable and widely used, we’re looking at ways to continue offering more intelligence to everyone,” an OpenAI spokesperson told The Information. “As part of this, we’re exploring what ads in our product could look like. People have a trusted relationship with ChatGPT, and any approach would be designed to respect that trust.”

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Read more: https://futurism.com/artificial-intelligence/openai-chatgpt-sponsored-ads

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Welcome to your trusted ad-dispensing chatbot.

Given how sycophantic it usually is, it'll probably tell you how smart you are after you order from the sponsor.