Unconscious racial attitudes playing large role in 2012 presidential vote [View all]
http://www.washington.edu/news/articles/unconscious-racial-attitudes-playing-large-role-in-2012-presidential-vote[font face=Serif]May 7, 2012
[font size=5]Unconscious racial attitudes playing large role in 2012 presidential vote[/font]
By Molly McElroy
News and Information
[font size=3]After the 2008 election of President Barack Obama, many proclaimed that the country had entered a post-racial era in which race was no longer an issue. However, a new large-scale study shows that racial attitudes have already played a substantial role in 2012, during the Republican primaries. They may play an even larger role in this year's presidential election.
The study, led by psychologists at the University of Washington, shows that between January and April 2012 eligible voters who favored whites over blacks either consciously or unconsciously also favored Republican candidates relative to Barack Obama.
"People were saying that with Obama's election race became a dead issue, but that's not at all the case," said lead investigator Anthony Greenwald, a UW psychology professor.
The study's findings mean that many white and non-white voters, even those who don't believe they tend to favor whites over blacks, might vote against Obama because of his race. These voters could cite the economy or other reasons, but a contributing cause could nevertheless be their conscious or unconscious racial attitudes.
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