It will not be "woke" to pillory people as racists for passingly infelicitous gestures, such as referring to black people as "colored people" (like Good Morning America's Amy Robach did last summer), or photoshopping themselves riding on the back of a black athlete in praise of their accomplishment (Ellen DeGeneres and Usain Bolt), or showing blonde, white Khaleesi embraced by brown-skinned Dothrakis on Game of Thrones.
I know the objections -- "Don't you understand that America was founded on racial hierarchy and even today remains predicated upon structural racism!!?"-- and I do understand.
But we cannot make more than a hyper-educated sliver of white Americans see those facts as justifying a contemptuous view of themselves, or as justifying submitting black people to different standards of morality and expectation. How do I know? Donald Trump is our next president. We need new tactics.